Own The Box Marketing is a plumbing marketing agency that gets plumbers found on Google in their town and the towns around it, so you're the call when a pipe bursts or the water heater quits. Website, Google Business Profile, reviews, and ads, run as one plan, month to month.
Nobody plans ahead for a plumber. A pipe bursts, a drain backs up, the water heater dies on a Sunday. The homeowner searches "plumber near me" or "emergency plumber," and Google shows a map with three businesses at the top. Most of the calls go to those three.
Good plumber marketing gets you into those three spots in every town you want to work, then makes it dead simple to call you from a phone. That's it. Everything else is in service of that.
When I say SEO, that's all I mean: showing up on Google in your town and the towns around it, for the jobs you actually want.
People search by the problem, not by your company name. So the marketing is built around the problems.
Burst pipes, no water, a flooding basement. These callers pick fast, so you need to be in the map results with your hours right and a phone number one tap away. Getting emergency calls from the map
Repair or replace is a big-ticket decision. A real water heater page, with what you install and how fast you come out, earns those calls. Building a water heater page
Clogs, backups, camera inspections, and sewer line repair each get searched on their own, so each gets its own page. Why every service needs a page
Google leans on distance. If you only show up near your shop, you lose the town next door. Town pages and the right service area fix that. Covering every town you serve
One plan, one person accountable, and every piece pointed at the same goal: more booked jobs.
The right categories, every plumbing service listed, your service area set to the towns you cover, and hours that are never wrong. Picking the right categories
Fast on a phone, number on top, a page for every job and every town, real photos of your work. Websites for plumbers
Pages written in the words your customers use, not industry talk. Plumber keywords that rank
A review request goes out after each job through Rhody Reviews. Every customer gets asked. No filtering out the unhappy ones. How many reviews you need
Google Ads and Local Services Ads set up for your area and tracked to the call. You pay Google directly. How I run Google Ads
More people ask ChatGPT, Gemini, or Claude for a plumber. I set up your site and profile so those tools can read you and name you. Getting named by AI search
A rank map that shows where you come up across your service area, plus what moved and what didn't, in plain English.
No annual contract and no early-termination fee. See the plans
Google Ads and Local Services Ads put you at the top of the page fast. You pay per click or per lead, and the calls stop when the budget stops. Good for filling the schedule this month.
Lead sites sell you a homeowner's request, and often sell that same request to other plumbers too. You're paying to race your competitors to the phone, and you don't own anything when you stop.
Showing up for free in the map and the regular results takes months of steady work, but it's yours. You don't pay per click, and it keeps the phone ringing when ads are paused.
Most plumbers do best running ads while the free side builds, then using ads only for extra volume. See the numbers: how much SEO costs, the plumbing SEO cost guide, Google Ads costs for plumbers, and what a plumbing lead costs.
Want to learn it yourself first? Grab my free plumber SEO book, or read how plumbers get into the map pack.
It gets your plumbing company in front of people who need a plumber right now. For me that means your Google Business Profile, a website with a page for every job and town, steady Google reviews, Google Ads when you need calls fast, and a monthly report that shows where you show up.
It depends on your market and how many towns you cover. For the SEO side, see how much SEO costs and the plumbing SEO cost guide. For ads, see Google Ads costs for plumbers. My plans are on the pricing page.
They do different jobs. Ads bring calls fast and stop when you stop paying. SEO is slower but keeps working. Most plumbers do best with both, ads first while the free side builds.
Yes. I work with plumbers nationwide. The goal is the same everywhere: be the clearest, most trusted plumber in your own towns.
No, and nobody honestly can. Google decides, and part of it is how close you are to the person searching. I guarantee the work and the reporting.
No. Everything is month-to-month, with no annual contract and no early-termination fee.
Get a free check-up. I'll show you where you show up on Google Maps across your towns, and who's getting the calls instead.
